Andrew Tallon worked for years with most modern laser scanners to capture the entirety of the Notre Dame cathedral’s interior and exterior in meticulous 3D point clouds - resulting in a billion points of light, revealing a living structure. Great National Geographic documentary (watch).
You hear often, that email is broken - and a magical software tool is going to solve it. I don’t think so. But you can solve it. Here is a great guide from Harvard Business Review.
Key take aways:
Write the necessary action in the subject. Example: ACTION, DECISION, SIGN, INFO. I love it, especially as you can categorise and prioritise automatically based on those classifications.
Write an executive summary in one sentence in the beginning of an email.
Include relevant background information as bullet points, which helps to fly through those fast.
Some guiding principles:
“New Technology” + “Old Process” = “Expensive Old Process“
“New Technology” + “Old Organization” = “Expensive Old Organization“
“New Technology” + “Bad Behavior” = “Expensive Bad Behavior“
Tesla has changed its price strategy now for the 3rd time in the last 30 days :-) May it is part of their strategy…
Sneak peak into the future (8 hours flight from Frankfurt)
It’s not like Hollywood is slowly, they are rather asleep. While their distribution model has stuck in the past, the bullet train (customer expectations) has long departed.
I see a movie advertising and I want to see it tonight - not in a cinema for which I need to buy tickets, have to go there (come back). Hollywood tries so hard to protect its value chain (and margins), that consequently is forcing people to search for alternatives.
And there it was. A trailer for a new Cloverfield movie. As it played, cool, I thought — I’ll probably go see that. Then, another thought: actually, if I’m being honest, that probably isn’t one I would go see in theaters. But I’d totally watch it when it’s out on “video”, my mind continued. And then the boom:
Only on Netflix. Tonight.
Netflix had just taken my internal debate and turned it on its head. We’re used to seeing ads that preview movies coming out in the next few months. They’re meant to plant the seeds of desire and to kick off a barrage of messaging to build anticipation for an opening. Not anymore.
That’s bold! Elon Musk just announced, that Tesla will transform most of its store to service centers and sell it’s cars only through their website.
Keep in mind, Tesla stores are supposed to have the highest sales per square meter (even more than Apple) - and still online retail is seen as more effective (by Elon).
Anecdote: it took VW almost 15 years to start its own direct online sales (after Tesla did it). Let’s see how long it will take to transform the dealership strategy.